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Saturday, 21 February 2015

2015 Facebook Studio Awards for Creative Work and Excellence (Worldwide)

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The 2015 Facebook Studio Awards for Creative Work and Excellence is on and applications are currently being received. Facebook Awards celebrate the best creative work on Facebook, as chosen by some of the top creatives in the industry.
Now in its third year, the Studio Awards celebrate the brands and agencies doing best-in-class work on Facebook. The Studio Awards offer an opportunity to receive international recognition and have the top minds in the industry reward your work for creative excellence. It’s also a chance to get exposure through Facebook’s marketing channels and add some sweet hardware to your shelf.
Thousands of campaigns have been entered into the Facebook Awards, with representation from 80 countries in 2014. Submissions for the 2015 Facebook Studio Award has opened on January 28, 2015. See below for details of entry:
Eligibility
This year the jury will be looking for work that exemplifies the following:
Craft & Execution: Was there a focus on high quality visuals, aesthetics and copywriting? Did your creative add to people’s experience in News Feed? Did the work exemplify the brand voice and was it relevant for the audience?
Scale & Targeting: Did you reach all of the people who matter to you? Did you reach them where they spend the most time—in News Feed and on mobile? Did you use Facebook marketing products to extend the reach of your message?
Business Results: What metrics did you establish for your campaign? How did your Facebook campaign drive the overall business goals and ROI for the client?
Eligible groups: Citizens of ALL countries worldwide may apply.
Fields of study: Creative work on Facebook on ANY area of human endeavour is welcomed.
With the above ‘Eligibility criteria’ as guidelines, jury members will present Facebook Studio Awards to all entries they deem outstanding examples of marketing with Facebook.
Award benefits
With awards given to each region, they’re also a chance to add some sweet hardware to your shelf. The very best work on the platform receives Facebook’s highest honor — the Blue Award.
Application Procedure and Deadline
Agencies and brands can submit work for awards consideration by selecting “Submit Work” on any page of Facebook Studio. There is no entry fee. Original work can be in any language, but submissions must be in English.
The deadline for the 2015 Facebook Studio Awards for Creative Work and Excellence is slated for April 1st 2015.
Official Facebook Studio Awards Website – https://www.facebook-studio.com/awards/

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